Tru Niagen Nicotinamide Riboside Bottle
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Who We Are

We Are Pioneers of Innovation and Research.

We want to get the most out of every moment. Our purpose is to invigorate life, even through challenging times.

Now more than ever, we are focusing on what really matters. Checking in on neighbors, sharing the latest scientific information, video chatting with family, friends, and colleagues—our society has stepped up in an extraordinary way to support one another. It seems the best of us emerges during the toughest of times.

I feel very fortunate to work at a company whose product can help us maintain our cellular health—which is health at the most foundational level. Tru Niagen® increases your levels of NAD+, which is critical to generating energy within the trillions of cells throughout your body. These levels decline not only with age but also with physiological stress on your body. Without NAD+, your cells can't function properly, and neither can you.

The science behind NAD+, Niagen®, and cellular health continues to grow at an unparalleled rate. That is why I send Tru Niagen® to my loved ones, and I encourage the Tru Niagen® community to share the science as well.

To your health,

Rob Fried

CEO, ChromaDex

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Why trust ChromaDex?

Backed by Nobel prize-winning scientists, published peer-reviewed human clinical studies, and regulatory acceptance by the four most rigorous regulatory bodies in the world: the U.S., Canada, the European Union, and Australia.

2L & NSF Certifications

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Our Scientific Advisory Board.

Meet our team of leading scientists and business leaders, committed to our research and development.

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Roger Kornberg, Ph.D.

Professor of Structural Biology, Stanford University

Nobel Prize Winner, Chemistry

Roger Kornberg, Ph.D.
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Professor of Structural Biology, Stanford University

Nobel Prize Winner, Chemistry

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Sir John Walker FRS, FMedSci

Emeritus Director & Professor MRC Mitochondrial Biology Unit, Cambridge

Nobel Prize Winner, Chemistry

Sir John Walker FRS, FMedSci
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Emeritus Director & Professor MRC Mitochondrial Biology Unit, Cambridge

Nobel Prize Winner, Chemistry

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Rudolph Tanzi, Ph.D.

Kennedy Professor of Neurology, Harvard University

Leading Alzheimer's Researcher, TIME 100 Most Influential 2015

Rudolph Tanzi, Ph.D.
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Kennedy Professor of Neurology, Harvard University

Leading Alzheimer's Researcher, TIME 100 Most Influential 2015

A portrait of Charles Brenner A portrait of Charles Brenner A portrait of Charles Brenner
Charles Brenner, Ph.D.

Alfred E Mann Chair, Dept of Diabetes & Cancer Metabolism, City of Hope National Medical

World's Foremost Authority on NAD+ Metabolism

Charles Brenner, Ph.D.
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Alfred E Mann Chair, Dept of Diabetes & Cancer Metabolism, City of Hope National Medical

World's Foremost Authority on NAD+ Metabolism

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Dr. Bruce German, Ph.D.

Chairman of Food, Nutrition, & Health, University of California, Davis

Leader in Food, Nutrition, & Wellness Innovation

Dr. Bruce German, Ph.D.
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Chairman of Food, Nutrition, & Health, University of California, Davis

Leader in Food, Nutrition, & Wellness Innovation

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Brunie H. Felding, Ph.D.

Associate Professor of Molecular Medicine, Scripps Research Institute

Renowned Breast Cancer Researcher focused on NAD+ supplementation

Brunie H. Felding, Ph.D.
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Associate Professor of Molecular Medicine, Scripps Research Institute

Renowned Breast Cancer Researcher focused on NAD+ supplementation

Our Dedication to Science

We value and encourage strong scientific rigor and evidence behind our claims. We have a dedicated state-of-the-art research and development facility in Longmont, Colorado. Our science is global with more than 200 research collaborations through the ChromaDex External Research Program (CERP).

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Cellular Resilience for Life*