A rare supernutrient found in trace amounts in nature. Scientifically proven to increase NAD+*,
the most crucial coenzyme
for each of the 37.2 trillion cells in your body.
Researched by the top scientific institutions in the world.
FDA Safety Notifications
Published Human Clinical Studies
Owned and Licensed Patents
Preclinical Studies
Research Collaborations
Meet our team of leading physicians and scientists, committed to our research and development.
Professor of Structural Biology, Stanford University School of Medicine
Nobel Prize Winner, Chemistry
Professor of Structural Biology, Stanford University School of Medicine
Nobel Prize Winner, Chemistry
Founder of Yale-Griffin Prevention Research Center and Past President of the American College of Lifestyle Medicine
Leading expert in nutrition, health promotion and chronic disease prevention
Founder of Yale-Griffin Prevention Research Center and Past President of the American College of Lifestyle Medicine
Leading expert in nutrition, health promotion and chronic disease prevention
Kennedy Professor of Neurology, Harvard University
Director, Genetics and Aging Research Unit, Massachusetts General Hospital
Kennedy Professor of Neurology, Harvard University
Director, Genetics and Aging Research Unit, Massachusetts General Hospital
Emeritus Director & Professor MRC Mitochondrial Biology Unit, Cambridge
Nobel Prize Winner, Chemistry
Emeritus Director & Professor MRC Mitochondrial Biology Unit, Cambridge
Nobel Prize Winner, Chemistry
Chair of the Department of Diabetes and Cancer Metabolism, City of Hope
World's Foremost Authority on NAD+ Metabolism
Chair of the Department of Diabetes and Cancer Metabolism, City of Hope
World's Foremost Authority on NAD+ Metabolism
Associate Professor of Molecular Medicine, Scripps Research Institute
Renowned Breast Cancer Researcher focused on NAD+ supplementation
Associate Professor of Molecular Medicine, Scripps Research Institute
Renowned Breast Cancer Researcher focused on NAD+ supplementation
Chairman of Food, Nutrition, & Health, University of California, Davis
Leader in Food, Nutrition, & Wellness Innovation
Chairman of Food, Nutrition, & Health, University of California, Davis
Leader in Food, Nutrition, & Wellness Innovation
Chief of the Laboratory of Molecular Genetics at the National Institute on Aging
One of the world’s most published researchers on aging and neurodegenerative disease
Chief of the Laboratory of Molecular Genetics at the National Institute on Aging
One of the world’s most published researchers on aging and neurodegenerative disease
Between the ages of 40 and 60 you can experience up to a 50% decrease in NAD+ levels. Supercharge your cells™ with daily Tru Niagen and help offset this decline by increasing NAD+ by up to 50%.
Your cells are the foundation of everything you are. By boosting NAD+, you empower your cells to carry out the vital task of maintaining and regulating your body’s daily functions, including cellular repair and defense. Ensuring your cells have gas in the tank is essential to healthy aging.
Your heart is also comprised of cells, and they require a lot of energy to keep your heart pumping. A healthy diet and exercise coupled with daily Tru Niagen is a great way to make sure you don’t skip a beat.
A solitary muscle cell often requires thousands of mitochondria to operate. Ensuring your body has enough NAD+ gives your muscle cells the support they need for muscle health and recovery.
NAD+ is a vital coenzyme, naturally produced in the body, that promotes cellular defense, resilience, and repair. As you age, NAD+ declines. Stressors such as intense exercise, immune stress, and sleep disruption also contribute to NAD+ depletion.
Our patented cellular nutrient increases NAD+ by 40-50% after two weeks.* 15+ published human trials support Niagen®, with more than 40 registered on ClinicalTrials.gov.
The best way to maintain your overall well-being is to get to the core of your body. Your cells are the foundation of your health. They work tirelessly to keep you resilient. Cellular care doesn’t just revitalize one part of you—it nourishes every cell, supporting all of you.
Our patented ingredient has been reviewed and accepted by the four most rigorous regulatory bodies in the world—US FDA, Health Canada, European Commission, Therapeutic Goods Administration of Australia.
What is a coenzyme? Why is NAD+ important? Learn more from our blog to help better understand the core of our product. We take complex science and distill it down to everyday language, enriching you with knowledge on cellular health.
